Abstract
When launching their ventures, the majority of entrepreneurs are married. Yet, our understanding of the spousal influence on the entrepreneurial process remains limited. This is surprising considering the spouse represents one of the most influential figures in an individual's life. Through an inductive qualitative analysis of 18 spouse-entrepreneur pairs, we explore the interactive nature of venture-related roles between the spousal couple and how these spousal roles evolve over the course of the venture. Our study shows that the dynamic alignment between entrepreneurial roles and spousal roles allows the venture to progress through various stages of firm innovation, creation, and growth. Thus, our paper extends the broader literature on roles during the venturing process as we illuminate the “not-so-silent role” of spouses in entrepreneurship.
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