Abstract

The conventions and meetings market is now generating over $300 billion annually in the United States (News, Press Releases & Events, Eventective, 2008). This industry is comprised of conventions, trade shows, corporate meetings, social functions, and political events, among others. Political events comprise a significant portion of the meetings and events market, yet this sector garners little attention within the hospitality industry or the public. Detailed exploration of the topic through qualitative research will serve to combat that problem by disseminating information about the topic. The outcome of this project consists of the identification of attributes unique to political event coordination and an evaluation of the skill set necessary for political event management as it differs from that required of other event divisions.

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