Abstract

Emerging from the shocking image of Kylie Jenner's 2019 Handmaid's Tale themed birthday party — in which women clad in red dresses and bonnets drank cocktails and celebrated — this paper analyzes the cultural afterlife of the Handmaid symbol from Margaret Atwood's celebrated novel The Handmaid's Tale. Spanning from Jenner's birthday celebration to abortion protests in Philadelphia, I begin by understanding how the Handmaid herself is conceived of by Atwood in the novel. Building from this literary analysis, I question all modern utilizations of the Handmaid symbol. In the same way that acts of resistance are subsumed by the tyrannical system in The Handmaid's Tale, I argue that contemporary deployments of the Handmaid symbol — whether for protest or not — have no lasting impact, as they are inevitably assimilated into the oppressive cultural from which they emerged.

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