Abstract
In recent years, the down low phenomenon has received unprecedented attention in both the popular and academic press. However, much of this work has focused on exploring whether men on the down low present a unique threat for HIV infection to black women. Currently, there exist very few scholarly or popular works exploring the meaning attached to the down low, not only by those who promote the label for academic studies or for media dispersal. In this essay, I shed new light on the meanings attached to the down low by the popular press, critically evaluating how it is used to create a category that is marked by an undesirable categorization of black men, and provide an argument as to why black men who have sex with men may adopt the label for themselves.
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