News Production and Business Communication Model of Internet Media Based on Big Data Technology

Abstract

With the popularization and rapid development of the Internet and BD, our daily lives are gradually brought from the "information age" to the "data age". All walks of life are making full use of the Internet and BD, which makes the human society produce economically and economically. The social lifestyle has undergone tremendous changes, and this transformation will inevitably affect all areas of information dissemination. This article mainly focuses on the research on the commercial news production of online media and its commercial news dissemination model based on the Internet and BD technology. After analyzing the importance and impact of the Internet and BD on online media, the questionnaire is then used. The survey method analyzed the influence of the Internet and BD technology on the commercial news production of online media and its commercial dissemination mode. The results of the questionnaire survey showed that the Internet and BD technology have the main influence on the commercial news production of online media. That is, the path of production has changed, accounting for more than 43% of the total. This is because data analysis technology can be used to mine valuable news, and then the main body of production has changed, from the original single main body to the multiple main body. The impact on the news business communication mode of the online media is mainly the change of the communication channel, which has changed from a single mode to a multi-mode, accounting for more than 42% of the total number of people.