New Media Impacts on Journalism: Revisiting the Dynamics of News Production

Abstract

The Arab spring of 2011, the Indian Civil Society campaign for Lokpal 2012, and the ongoing campaign for capital punishment to the Delhi gang rape accused, are among a thousands of events, worldwide, which have demonstrated the power of new media in galvanising the masses for a cause. The advent of high speed communication channels like broadband, optical fiber, and Web 2.0 services coupled with the ubiquitous multitasking devices like smart phones and other handhelds available in multitudes of forms have tremendously increased the scale of messages output and sharing. The pull of modern technology, push of business, and most importantly the search for new ways to satisfy the self expression needs and ambitions of the new generation have made the domain of new media grow beyond expectation. The technology savvy new generations, have learnt to explore constantly expanding opportunities for communication and self expression presented by the Internet and the Web. The interactive nature of the new media technologies have significantly altered the dynamics of journalism in the cyber space to an extent of blurring the distinction between producers and consumers of messages and transformed them into pro-sumers. This paper analyses the impacts of new media technology on professional journalism and the responses of the old media.