Abstract

The present study attempts to avoid the subjectivity problems of most news bias content analyses by using objective criteria to select network news stories to be analyzed (reports of changes of +/− 2% in Dow Jones scores) and computerized coding. The time periods covered were the first six years of both the Bill Clinton (N = 127 stories) and George W. Bush (N = 226 stories) administrations. Results generally supported the partisan (i.e., pro-Democrat) bias hypothesis, as well as a bad news bias.

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