Abstract

This study discusses network marketing from an Islamic perspective. The study aims to analyze the sharia opinions about the legality of network marketing and its ruling in Islamic law by reviewing the opinions and their evidences. The study reaches several results and recommendations, the most important of which are: Some laws have created standards separating the permissible and impermissible network marketing, and that one of the legal standards that separate legal network marketing from others is the US Federal Trade Commission standard. Another result is that Western laws have not succeeded in controlling fraud and scam companies in the field of network marketing, and therefore their dire economic consequences are greater than their benefits. So, it is necessary to activate the role of Islamic Sharia and strengthen the role of psychological scruples in combating frauds and deceits. To achieve the objective of the study, the researcher adopts the qualitative approach and its tools: analysis, comparison, induction, and observation. The importance of the research lies in its discussion of network marketing, which is one of the most important pillars of the modern era, especially in terms of activating trade exchange that challenged the spatio-temporal conditions through information and communication technology.

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