Abstract
ABSTRACT This paper summarizes the current state of crisis and disaster at the eco-destination of Thailand and investigates its impact on tourists’ preferences. The study authenticates the claim of the inevitability of disasters at eco-destinations, explains the effects of timely response by relevant authorities, and provides inputs to diffuse the chaotic post-disaster situation and the development of tourophobia. It further notes the contribution of destination reputation and crisis communication to maintaining tourists’ trust and making Thailand the first choice for eco-tourism enthusiasts. This paper provides insights into effective post-disaster management before it turns eco-destinations into tourophobic destinations.
Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
