九寨沟景观游憩价值评估及空间分异研究

Abstract

PDF HTML阅读 XML下载 导出引用 引用提醒 九寨沟景观游憩价值评估及空间分异 DOI: 10.5846/stxb201412222551 作者: 作者单位: 上海商学院,上海师范大学 作者简介: 通讯作者: 中图分类号: 基金项目: 国家自然科学基金资助项目（41271554） An assessment of the jiuzhaigou landscape recreational value and spatial variation Author: Affiliation: Shang Business School,Shanghai Normal University Fund Project: 摘要 | 图/表 | 访问统计 | 参考文献 | 相似文献 | 引证文献 | 资源附件 | 文章评论 摘要:九寨沟作为国家级自然保护区、风景名胜区和世界自然遗产地，面临在有效保护自然资源的同时最大化地满足人类游憩服务需求的挑战。学者已经采用CVM、TCM等不同方法的测算九寨沟游憩价值，并针对测算结果的有效性和信度进行探讨，但以往的研究方法无法测算不同旅游资源的游憩价值贡献。以景观服务为视角，通过景观游憩服务识别的方法，进行不同旅游资源价值评估。同类旅游资源因位置不同、个人偏好不同也会产生不同的价值贡献，以参与式制图的方法进行不同游憩服务点的感知评价，实现游憩价值的空间分异研究。采用参与式制图与条件价值法（CVM）相结合的方法，实现游客对游憩服务点的感知评价和位置制图，并完成游客对游憩服务的支付意愿调研，实现价值空间分异研究，共调研730人，有效样本614。分析发现，2012年九寨沟游憩支付意愿率为72.95%，取旅游者意愿支付平均值354.98元，测算九寨沟自然保护区2012年的游憩价值为9.4亿元，其中价值最高是高山湖泊、瀑布、滩流等观赏水体，为2.9亿元，最低的是观赏植物，为0.47亿元。从空间位置来看，单位价值高的游憩服务点主要集中在几条沟谷两侧，特别是已开发的树正沟、日则沟和则查洼沟。游憩价值的空间分异研究注重不同位置旅游资源价值贡献的强弱对比，以期为九寨沟自然保护区的具体监控管理提供依据。 Abstract:Jiuzhaigou is a national nature reserve, tourist attraction, and a natural World Heritage site, and its managers face the challenge of effectively protecting its environmental and cultural resources while meeting the needs of recreational visitors. Contingent valuation (CVM) and travel cost (TCM) methods have been used to evaluate the total recreational value of Jiuzhaigou, but such methods cannot measure the individual recreational values of various tourism resources. This study adopted a landscape services perspective to identify and evaluate the value of such tourism resources. In addition, participatory mapping of recreational service points was used to indicate personal preferences and the perceived value of individual tourism resources across the valley. A combination of participatory mapping and CVM was used to determine tourists' evaluations of service points and willingness to pay for various recreation resources. The tourists also participated in determining the location of landscape recreation points. Based on the survey results, the value of recreational resources and their spatial variation was evaluated. A total of 730 respondents were interviewed to determine their willingness to pay (WTP) for recreational resource protection, and 614 valid responses were obtained. Approximately 73% of respondents had a positive willingness to pay for recreational services. The average value a tourist was willing to pay was 354.98 yuan, and based on this figure, the recreational value of Jiuzhaigou was estimated at 0.94 billion yuan for 2012. The mountain lakes, waterfalls, and other areas of the water landscape had the highest recreational value (290 million yuan). The spatial distribution of highly valued recreation service points exhibited a high concentration on both sides of the developed valleys. Zharu valley received fewer visitors but had a higher recreational value than other areas. Contingent value assessment is an important technique used in non-market resource protection and utilization studies and has received increasing attention. Further research is needed to explore the reliability and validity of this method, and its applications to ecological landscape planning and the sustainable development of tourism. Research is also needed on spatial differentiation in the recreational value of tourism resources to provide the basis for specific monitoring and management of Jiuzhaigou Nature Reserve. 参考文献 相似文献 引证文献