Multipliers and impacts of active sport tourism in the Greek region of Messinia

Abstract

Few studies on the economic impact of active sport tourism have been conducted, and these are limited to one sport. Multipliers, moreover, relate only to sport activities and not to sport tourist typologies. This article examines the economic impact of four activities (golf, windsurfing, horse riding and scuba diving) on income and employment generation in Messinia, a region in south-western Greece. Since no input–output tables are available at this local level, the ad hoc model was employed. Golf generated higher income and more employment units than the other activities, displaying all of the characteristics of a propulsive activity, a concept derived from the growth pole theory. Regarding typologies, primary sports tourists exhibit higher multipliers than tourists interested in sport in every case. The article, also, partially validates the general consensus that small tourism firms have higher total multipliers than their larger counterparts. Implications stemming from the results are discussed.