Abstract

The notion of institutional entrepreneurship has been central to institutional change. However, the role of MNEs as institutional entrepreneurs has mostly remained understudied. This research focuses on the unique characteristics of emerging economy contexts to and the role of MNEs in developing, refining, and changing institutional arrangements in their institutional settings. We use a mix-method which includes a qualitative comparative case analysis and a quantitative repertory grid analysis with the help of the Nextexpertizer software to analyze face-to-face interviews with mid-level and senior managers of subsidiaries of eight major MNEs, and build our theoretical framework. The findings of our interviews suggest that MNEs take different strategic actions to act as institutional entrepreneurs to respond to facets of their institutional environment, depending on the restrictiveness/openness of their institutional environment, and their own relative strength.

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