Abstract
As a kind of folk beliefs and religious ceremonies that are mainly prevalent in south China and southeast Asian Chinese communities, the inscription of "sending the king's boat" into the Intangible Cultural Heritage (ICH) has its specific theoretical concerns and practical significance. In this paper, we take the intangible cultural heritage of "Min-Taiwan King Sending Boat" in Zhongshan Village, Haicang District, Xiamen, Fujian Province as an example, analyse the current situation of the development of intangible cultural heritage and its dilemmas through a field visit, and explore the new cultural connotations of "Min-Taiwan King Sending Boat" under the present digital era, and explore the advantages of the internet and the Xiamen tourism market to promote the development of intangible cultural heritage in Xiamen, Fujian Province. It explores the new cultural connotation of "Fujian-Taiwan King-sending Boat" in the present digital era, and explores the possibility of diversifying its inheritance by taking advantage of the Internet and Xiamen tourism market.
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