Abstract
The transportation of goods plays a fundamental role in the global economy. In Brazil, specifically, a significant portion of what is transported goes through highways, and the provision of this service is carried out through the hiring of specialized companies or independent drivers, who end up serving companies from various sectors. This study successfully constructed a decision model to support the hiring of road freight transport services in Brazil. To achieve this, the multicriteria decision analysis (MCDA) approach was used, employing the Measuring Attractiveness By a Categorical-Based Evaluation Technique (MACBETH) method. The development of this model was informed by a comprehensive literature review, interviews with three transportation professionals, and a simulation involving eight anonymous Brazilian companies. This initiative aims to create a practical framework for effectively selecting logistics operators in the road transport sector to meet the needs of companies dependent on these services.
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