Morning Conferences: From Dialogue to the Sacrificial Rite and the Formation of Scapegoats

Abstract

In order to achieve the objectives of transparency and accountability, Mexican President Andrés Manuel López Obrador (AMLO) has offered a press conference every morning since he took office. This situation seemed to be a transcendental change in the field of democratic dynamics and political communication in Mexico; however, not merely a means of communication, these conferences have instead become a method of government. Using postulates of Mimetic Theory, this essay analyzes AMLO’s conferences, showing how this daily practice has become propaganda for the regime.