Abstract
Financial management is a knowledge which is not only important to learn but also important to be applied in life of each individual. In recognizing financial conditions, motivation can be one of the factors which influence it. Gamification can be one way to increase the motivation and must be adapted to the characteristics of the users. Focusing on goals, engagement, and intrinsic motivation, Marczewski Gamification Framework maps several user types based on the game elements and mechanics. This study aims to design and build a mobile-based personal financial recording application with gamification methods and find out the level of behavioral intention to use and immersion implementing the Marczewski Gamification Framework. Testing has been carried out by students, employees, housewives, entrepreneurs, and managers to prove that gamification can motivate users to recognize the condition of personal finances well. Based on the evaluation result using the Hedonic Motivation System Adoption Model, 82.73% strongly agree that the application can increase reuse (behavioral intention to use) in the future and 66.56% agree that the application can increase the feeling of users to be carried away by the situation (immersion) in the application.
Highlights
Gross Domestic Product (GDP) is a broad measurement of a nation’s overall economic activity
This can be seen from the quote from CnnIndonesia.com which says that the Otoritas Jasa Keuangan (OJK) noted that only 12.6 percent of Indonesians were aware of financial planning so that according to the OJK one way to increase this awareness was by increasing financial literacy [4]
The evaluation of MOneyQU is carried out by 39 respondents who voluntarily filled out Hedonic Motivation System Adoption Model (HMSAM) questionnaires to measure two main aspects: behavioral intention to use and immersion
Summary
Gross Domestic Product (GDP) is a broad measurement of a nation’s overall economic activity. President Joko Widodo (Jokowi) still feels dissatisfied with the condition of Indonesia's economy which is still relatively weak, where economic growth in various sectors lacks the impact on improving the quality of life of the Indonesian people as a whole [3]. This can be seen from the quote from CnnIndonesia.com which says that the Otoritas Jasa Keuangan (OJK) noted that only 12.6 percent of Indonesians were aware of financial planning so that according to the OJK one way to increase this awareness was by increasing financial literacy [4]. Financial literacy for individuals is not just a science but it can make individuals wiser in managing their assets [5]
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