Abstract
The article is devoted to the creation of a fundamentally new scientific and methodological basis for the adaptation of construction project stakeholder enterprises to dynamic shifts in the construction market through the implementation of an adaptive strategy of renewal and change management in the form of a target project of transformations of the management system of a construction enterprise. The urgency of revising the content of processes and approaches to the organization of economic and managerial interaction of the executing enterprise with institutional participants in the construction and investment process has been worked out. The content of the basic definitions of the study, first of all, the definition of "transformation of the operating system", from the standpoint of analysis and adjustment of the development strategy of the construction enterprise, taking into account the operational and production features of the functioning of the developer as an executor of construction projects, is summarized. The specifics of the market of construction development projects have been highlighted through the prism of prerequisites and the environment of transformational changes in the functioning of stakeholder enterprises. The expediency of using maps of logical-cognitive characteristics as a component of the toolkit, which provides the possibility of combining the means of management strategies of the construction enterprise for the construction engineering enterprise, is substantiated. The theoretical-methodological, analytical and scientific-applied developments are integrated into the complex of applied modules of the formalized economic and management justification of the project of strategic innovative transformations at the construction enterprise. Procedures for identifying the potential of transformations at the enterprise, developed within the methodological approach, evaluate the internal and external potential of transformations at the enterprise, which makes it possible to determine those of them that should use a proactive approach to transformations and the selection of projects for their implementation.
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