Abstract

Real estate management is a complex process that consists of making or indicating decisions of both a tactical and strategic character. To ensure the realization of the tasks, real property owners need to adjust their services to respond to technological pressure, a dynamically changing market, and the demands of the customer, thus resulting in various innovations introduced by the owners in the process of the public housing management. A review of the subject literature was the source of the theoretical motivation to conduct the empirical research on the innovations implemented by property owners. The main objective of said research was to ascertain which innovations have been implemented by the entities that were owners of public property in the Częstochowa City Commune and how were they evaluated by the residents. A questionnaire survey was used to verify the hypotheses. Statistical analyses were also carried out using the IBM SPSS Statistics 26 package, which was used to analyze basic descriptive statistics, including the Shapiro–Wilk test, the Student’s t-test for independent samples, Spearman’s rho correlation analysis, Pearson’s r correlation analysis, and linear regression analysis. The research presented in this paper was conducted in the Q3 and Q4 of 2020 among the residents of the public housing in Częstochowa, Silesian Voivodeship, Poland. The measurement tool used was a survey form. The survey itself was submitted by 444 respondents (n = 444). The results of the research made it possible to determine which innovations were implemented by the municipality in question and to what extent they were important or for the residents. The main finding of the survey is that residents of the municipal housing stock consider the innovations implemented by the municipality to be important.

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