Abstract

An organization’s management system plays an important role in the activities of enterprises. In the context of changes in the production sector, it is necessary to adapt and modernize management system to maintain a company’s competitiveness, and it explains the relevance of the research topic. Without periodic research, analyzing trends and opportunities in markets where business activities are conducted, it is impossible to form an effective management model. Insider model of company organization and German company BASF were chosen for the study. The purpose of the study is to define the concept of management system, analyze and characterize insider management model and trace its features in the BASF management system. Among the research objectives are the following: to summarize, analyze and form the characteristics of the German management system, consider the BASF management system and trace the features of the German model in it. Such research methods as synthesis, analysis, structuring, and deduction have been used in the article. The study concludes that BASF management structure contains features of insider management model (social orientation, focus on high-quality products, implementation and improvement of technological developments, use of modernized management methods, and highly qualified personnel).

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