Abstract
Memes, elements of a culture that may be considered to be passed on by non-genetic means, especialy imitation, inhabit brains and moves from one brain to other brains. Therefore, their structure and dynamics are prone to formalization and modeling techniques, taking into account the properties of neural systems. Moreover, the transmission dynamics of memes is rather similar to the one of infectious diseases. Therefore, the same formalisms applied to the latter could be adpated to the former. We applied a classical deterministic model to describe the spread of a new unit of culture, the hybrid corn in the State of Iowa in the years of 1930s and 1940s. The model describes this spreading of the new meme with good accuracy, which demosntrate the feasibility of the appplication of dyancmi models developed to describe the dynamics of the spread of pathogens to the spread of memes.
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