Abstract

Influenced by the digital publishing and other emerging publishing, the traditional publishing industry is facing severe challenges. We think that the big data, cloud computing, mobile Internet, great collaboration and other advanced management concepts and technology can help the traditional publishing industry break the current impasse. Based on the collaboration theory, by using the mobile Internet technology, service-oriented cloud computing architecture, and combined with big data analysis techniques, this paper builds an intelligent, efficient, and secure intelligent publishing cloud platform. The platform has the characteristics of O2O operation mode, intelligent publishing, social marketing and so on, which aims to achieve the integration of publishing resources, improve the response speed of publishing services and user experience, and thus enhance the service capabilities and professional level of the entire publishing industry.

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