Abstract

The study aims to model the evolution of stock prices and consumer/enterprise confidence index using the PLS-SEM path method to approach their behavior through different types of constructs. Furthermore, different construct sectors are analyzed using the most important enterprises of the Mexican Stock Index, modeling as explanatory variables confidence and macroeconomic single and non-single constructs. The PLS-SEM path model has arrived as a modeling option to be used in financial and economic sciences due to its numerous virtues in statistical assumptions. This research concludes that the Mexican Stock Market can be studied with constructs, improving flexibility and exploratory using different validity measures.

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