Modeling the influence of intellectual potential on innovative development of PAO Aeroflot – Russian Airlines

Abstract

Subject. The article investigates the innovative development of Aeroflot Group and analyzes the impact of factors of intellectual potential. Objectives. The purpose is to investigate the development of intellectual potential of Aeroflot Group by selected indicators, determine their impact on the innovative development of the company, and increase its competitiveness. Methods. We studied the works of Russian and foreign scientists, performed a regression analysis and econometric modeling on the basis of statistical data from the annual reports of Aeroflot Group for 2005–2020. To create econometric models, we applied the tools of the EViews 12 software package. Results. We built econometric models to study and forecast the innovative development of Aeroflot Group, given the influence of intellectual potential factors. The analysis of these models showed that the linear model is adequate and can be used in the practical activities of Aeroflot Group. The exponential model parameters and estimates proved to be insignificant, so it cannot be used for the research. Conclusions. The long-term economic growth of the country and its innovative development depend directly on such factors of intellectual potential as human capital, personnel skills (number and quality of labor force), increase in expertise and labor productivity, availability of social incentives. Therefore, the focus of national projects implementation in Russia is on accelerated innovative development of the country, using the factors of intellectual potential of enterprises and creating conditions for the growth of its quality and social incentives.