Abstract
To increase the efficiency of the export of educational services, it is necessary to consider the regional specifics and characteristics of a particular country-importer of education. The research aims to determine the stages of modeling the export of educational services due to the national specifics of the importing country. The paper shows (1) the relationship between the labor and educational services market, and the dependence of successful economic development and the education level of the population, (2) analyses the main segments of the international direction in education, (3) compares the quantitative characteristics of educational services provided by some exporting countries and importing countries demands (on the example of Vietnam). The authors develop the main stages of modeling a nationally oriented export of educational services (11 consecutive steps) relying on a nationally oriented teaching approach and helping foreign citizens with adaptation in Russian higher education. Recommendations of the most promising regions and countries of the multipolar world in terms of export of educational services are offered.
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