Abstract

This research aims to analyze the model of entrepreneurial inclusive civic culture created and developed in the Agro Ecological Park of Zapopan (PAZ). Based on the need to rescue vacant urban land use with the participation of residents residing in the surrounding colonies, social movements, civil society, and local government, they have designed and implemented actions to create PAZ (PEACE) as an area of green innovation. In addition to the cultivation of vegetables, vegetables, medicinal plants, and decoration under relations of cooperation, trust, and community support, the formation of social capital that sustains a culture of peace based on environmental sustainability activities. The results of the implementation of this project, born from bottom of the social and power structures, constitute a significant experience in the regeneration of public spaces and green areas that provides greater economic efficiency in terms of family income, a greater relevance of equity, inclusion and social justice, and improvement of environmental sustainability.

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