Abstract

This paper adopts the method of theory combining with practice. It firstly expounds the basic concepts and characteristics of medicine logistics, the third-party medical logistics, medicine e-commerce logistics and medicine supply chain management, and it mainly analyzes the current status and existing problems of the medical logistics and circulation of China. Then according to the actual situation of China and the support of new medical reform and other national policies, the paper also analyzes the development strategy and the way of development, such as how to improve the development of medical logistics, how to better develop medicine logistics according to the advantages of the medicine circulation enterprises themselves, how to improve logistics efficiency and reduce logistics costs. The number of the medicine logistics circulation enterprises in China is large but their scales are small. To make a better development of medicine circulation enterprises, strong logistics distribution system, advanced logistics management system and technology, complete supply system with complete supply chain are all needed.Medicine, the noun which is closely linked with our life, is gradually getting into every individual. The medicine logistics also turn in the new era. But there are still problems in medicine logistics. The traditional logistics pattern of China already cannot adapt to the increasingly fierce market competition. The traditional logistics pattern needs to be changed and the logistics pattern needs unceasing reform and continuous exploration.With China's aging population increasing, people's living standards are unceasingly enhancing, medicine and electricity are slowly rising and the concept of online shopping is also gradually accepted by the public. The continuous conversion of shopping concept also provides foundation for medicine e-commerce. The rapid development of medicine e-commerce also injects more vigor into the medical logistics of China.In recent years, China attaches great importance to the reform of urban and rural basic medical system and invests a lot of money to improve the system, which provides large medicine enterprises with unprecedented development opportunities. However, development and competition coexist. Since China's accession to WTO, a large number of foreign enterprises enter China's market. Facing with the strong opponents with strong capital strength, advanced marketing strategy and logistics management advantages, the medicine enterprises in China are facing severe challenges.The disadvantages of the medicine logistics enterprises of China constantly emerge in the escalating competition, such as the backward logistics technology and the uncompleted logistics networks, which then influences the development of the medicine logistics industry in China.

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