Abstract
Librarians are faced with many challenges as they incorporate electronic journals into their day-to-day acquisitions and collection development activities. Subscription agents play a vital role in these activities. This paper describes the decision-making process for the e-journal marketing plan taken by HARRASSOWITZ Booksellers & Subscription Agents. Millennium Services for E-Journals is based on the company philosophy and offers a powerful set of services and products for the acquisition of e-journals.
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