Abstract

This study's goal is to offer microeconomic perspectives on financial digitalization from the perspective of a bank financial institution. Industry participants are offering a variety of solutions, many of which are centered on collaboration, while regulation is still considering how to create an even playing field. The study also demonstrates cutting-edge methods and brain research used to spot behavioral trends in financial digitalization decisions and various consumer financial digital channel usage patterns. The researcher has used secondary data analysis. By understanding more about the microeconomic approaches to financial digitalization from the perspective of the bank financial institution, researchers and practitioners can both gain from the findings. It also offers fresh ways to gauge consumer reactions to and adoption of financial digitalization. Academics and businesspeople should consider the conclusion's significant ramifications.

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