Abstract

The entrepreneurs responsible for establishing university spinoffs are incessantly looking for new ways to leverage existing technology or create an entirely new product or service market. The creation of disruptive innovative solutions has assumed a key role in enhancing the role of university spinoffs in the global marketplace. This study aims to characterize and explore the phenomenon of disruptive innovation in university spinoffs and identify how university spinoffs recognize and evaluate low-end and new-market disruptive technologies. The findings reveal that university spin-offs have essentially privileged new-market disruptive technologies. Participation in trade fairs, conferences and journals have been the main methods adopted by these organizations to identify disruptive technologies, while the evaluation of the potential of these disruptive technologies is essentially based on the experience and scientific knowledge of the founders of the university spin-offs. Furthermore, the size and number of years of activity of university spinoffs are two factors that allow us to understand the greater proximity of the younger and smaller spinoffs with universities and research centers, whereas the larger organizations prioritize mainly market analysis and product research techniques.

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