METHODOLOGICAL TOOLKIT OF MANAGEMENT EFFICIENCY ASSESSMENT OF THE BUSINESS MODEL OF RESTAURANT BUSINESS ENTERPRISE

V A Grosul,S O Zubkov

doi:10.18371/fcaptp.v3i26.121867

Abstract

Competition intensification in all segments of the consumer market is important feature of modern economic environment. Restaurant business isn’t exception. The issues of efficiency assessment of the current business model of restaurant business enterprise become topical in terms of economic environment volatility. The purpose of the research paper is development of methodological toolkit for management efficiency assessment of the business model of restaurant business enterprise with the aim of determining the main ways of value retention and profitability level improving. Solving the research paper objectives is realized by such general and special methods of investigation as analysis and synthesis, generalization and systematization, the dialectical approach. The model of management efficiency assessment of the business model components is generated by authors and appropriate methodological toolkit is proposed with taking into account the specific for restaurant business enterprise business processes (production, sale and consumption of culinary products and services) and key criteria of business model efficiency (effectiveness, quality and time). It is argued that the restaurant industry is inseparably linked with the creation and retention of value supply. That is why it is grounded the necessity to take into account the value retention coefficient of restaurant business enterprise during determining the level of effectiveness of its current business model. It is proved that the level of efficiency of business processes management and the value retention ability of restaurant business enterprises are information basis for determining the fundamental provisions of its business model quality improving.

Highlights

Effective management of modern restaurant business enterprise requires the use of new management concepts which allow quick responding to changes of internal and external environment
The research of works of foreign and our country experts in business modeling allows establishing that the assessment of the effectiveness of business processes management of restaurant business enterprise’s existing business model is comprehensive process of all its components assessment, including methods of quantitative and qualitative assessment and differential comparison of processes’ component with standards
Determining of the level of efficiency management of business process of existing business model of the restaurant business enterprise can not be fully described by the classic business models with taking into account the specificity of restaurant business enterprises

Summary

Introduction

Effective management of modern restaurant business enterprise requires the use of new management concepts which allow quick responding to changes of internal and external environment. The purpose of the research paper is improving of methodological toolkit for assessment the effectiveness of business model management of restaurant business enterprise for determining the main ways of value retention and profitability improving. A. Kushner [21] were used for operational assessment the level of management efficiency of the business model components of restaurant business enterprise and criteria of their formation.

Results

Conclusion