Abstract
Making intellectual capital the strategic resource of an innovation-oriented organization under post-industrial economy formation requires improving the decision-making quality while choosing its development strategies. To a large extent, the effectiveness of strategic intellectual capital management depends on its methodological principles development, which determines the relevance of the subject chosen.The purpose of the article is to form a methodical tool for substantiating the strategies of intellectual capital development in a research organization based on multi-criteria analysis.As a methodological platform, the following methods for conducting research were chosen: an aggregated structural approach, in particular, the method of audit-evaluation by Brooking, to evaluate intellectual capital; SWOT analysis – to determine the strategic position of the company regarding its intellectual capital. To confirm the expert opinions consistency within the empirical studies framework, the concordance coefficient, estimated on the Pearson criterion, was calculated. The key to research is the multi-criteria analysis (SAW, TOPSIS, COPRAS) methods for evaluating, ranking and selecting strategic alternatives for the intellectual capital development of the research company.Thus, the article takes a new view of using the scenario approach to the formation of an intellectual capital strategy. The strategy development stages are outlined, and the peculiarities of their methodological support are determined. In particular, the necessity to include into the test program for intellectual capital the estimation of its management efficiency is proved. The authors present an example of adapting SAW, TOPSIS, COPRAS methods for the evaluation and ranking of strategic alternatives to human, structural and market capital development.Consequently, the results allowed to mathematically formalize the rating task and to form the optimal strategies portfolio of human, structural, market capital of organization, as well as to combine factors of the internal and external environment. Thus, the suggested methodological approach can be used by the heads of research organizations to develop and substantiate strategic management decisions to optimize their intellectual capital development.
Highlights
Trends and regularities of innovative development under knowledge economy formation determine the vectors of the domestic organizations’ competitiveness in the world economic space
This study presents an example of the adapta- Determining the importance and structure of the tion of Simple Additive Weighting (SAW), TOPSIS, COPRAS methods to jus- above criteria is based on the results of the surtify the choice of strategies for the development vey conducted by a group of experts
It is indisputable that the strategic management of intellectual capital is an important element of the research organization management under increased competition in the innovative market
Summary
Trends and regularities of innovative development under knowledge economy formation determine the vectors of the domestic organizations’ competitiveness in the world economic space. The emphasis on the effective use of existing and hidden opportunities in the national intellectual capital may indicate its transformation into an important strategic resource for achieving the innovative, socio-economic goals of the country’s development. The development and implementation of a strategy for the intellectual capital development becomes a priority task for the activation of intellectual growth factors in domestic realities. The perspective research vector is to clarify the conceptual foundations of the strategic intellectual capital management of the organization, its functional load, mechanisms and algorithms for implementation, depending on the initial goals, dynamic characteristics of the environment and intellectual capital elements. Strengthening the managerial decisions validity makes actual the use of methodical tools for choosing the best strategies for the intellectual capital development of a research organization
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