Abstract

This article reveals metaphors in Bugis language expressions. The first and second signs are constructed by connecting the markers and marks separately. Then, the relationship produces a new meaning; constructed by metaphorical processes The form of expression in the Bugis language that is metaphorically transformed by several signs that correlate into the configuration of the signs that have their respective roles. The collaboration of signs that become metaphors plays a role as taste labels, the next sign is the interpretation of taste that becomes the object of metaphor and the analogy sign is the sign that facilitates the object as a reference described in the expression of metaphor to form a new sign configured into metaphor.

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