Abstract

The article examines the issue of online business dispute resolution (ODR) as a legal phenomenon. Special attention is paid to the analysis of online platforms that have proven themselves positively. Examples of domestic developments are also given. In modern conditions caused by globalization, the disappearance of borders and the formation of the world Internet community, the legal sphere undergoes transformations for effective functioning. The technological revolution, especially after the increased interest in Bitcoin, has opened up new opportunities for alternative dispute resolution in the online environment. Online mediation, online arbitration and even arbitration using the blockchain technology used in cryptocurrency have appeared. These forms of ODR are becoming increasingly popular. In situations where regulatory rules are created in the Internet space without the use of public legal instruments, self-regulation of relations on the Internet occurs. Often, such a process arises due to the need to regulate new objects of social relations, which at the state or transnational level can take a lot of time. The resolution of business disputes through online platforms is particularly relevant in connection with the Russian war of aggression, which significantly complicated the work of the courts.Thus, Internet service participants can create their own rules, and to ensure their functioning and protection, an online dispute resolution institute is necessary. The article defines the concept of ODR and analyzes its characteristics. Specific examples of the use of ODR in the practice of well-known Internet companies are also given. Advantages and disadvantages of ODR are considered, factors affecting the effectiveness of this method of dispute resolution are analyzed. The article also describes the types of online dispute resolution, in particular, online arbitration, online mediation and online negotiations are considered in detail. On the basis of the conducted research, a conclusion is made about the prerequisites for the development and popularization of online dispute resolution and the importance of ODR for self-regulation of relations is emphasized.

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