MEDIA PRODUCTION ACADEMY

Abstract

In this work, the development of Media Production Academy in Jeddah, Saudi Arabia is presented. This work has analysed three case studies related to media field and the architectural design requirement were analysed. Thus, based on the examined case studies, for the proposed Media Production Academy, the estimated gross floor area for its building is 10990 m2. In addition, the academy is comprised of three zone, which are administration, educational and theatre zone. Likewise, for the development of the Media Production Academy, two potential sites were proposed. Site evaluation analysis was performed in order to determine the most appropriate site. The evaluation analysis was done based on few criteria's, which are site area, accessibility, surroundings, views, and visibility. The results of the site evaluation analysis showed that site 1 had demonstrated the highest score of 45. Thus, site 1 which is located KingAbdulazizroad and with site area of 37800 m2 was selected as the proposed development site. The Media Production Academy was designed on the basis of the integration of nature and modern architectural design. This academy is expected to contribute to the nation of Saudi Arabia in terms of producing a generation who are well verse in the digital media field.