MEDIA INFLUENCE ON SPEECH CULTURE OF STUDENTS - FUTURE TEACHERS

Abstract

This paper points to the relations of influence and key aspects of the use of different media during studies among students, future teachers, at the College of Professional Studies in Education of Teachers in Kikinda and the State University of Novi Pazar, which largely affect the culture of speech but also the expansion of general and professional competencies of students. The paper analyzes the influence of television and new media in the development of speech culture, where we highlight the importance of complementarity between books as media and new media, as well as their potential that can take advantage of the development of speech culture of students - future teachers. The research was conducted during the period from September to November 2015. The questionnaire, with coverage of 300 students from first to third year of the University College of Professional Studies in Education of Teachers in Kikinda and 100 students from first to fourth year of the State University of Novi Pazar. The conclusion is that young people are preoccupied with the modern media (internet, social networks) that the brevity of expression in e-mails, and text messages significantly affects the research, as waste of time in so-called social media. Students - future educators, are using modern media in the process of informal learning and entertainment, which to a large extent forms the negative attitude towards printed media - the book and leads to the impoverishment of the lexis and to the low level of speech culture and speech which represents the basis of all educators. The paper confirms that the essential ways of using the media, as well as the expressive power of modern media have a strong influence on the speech culture of students - future teachers, but also to their education and general culture. The paper confirms that the ways of using the media are of essential value, as well as that the expressive power of modern media has a strong influence on the speech culture of students - future teachers, but also to their education and general culture. Using modern media confirms the hypothesis that the media negatively affects speech culture of students - future teachers, with the possibility of appearance of pseudo communication and socialization, and confirms the influence of modern media in the creation of prejudices and stereotypes, but also to creates a distorted image of reality.