Media i kultura popularna jako obszar studiĂłw nad edukacjÄ…

Abstract

Jakubowski Witold, Media i kultura popularna jako obszar studiow nad edukacją (Media and Popular Culture as An Area of Education Research). Studia Edukacyjne nr 30, 2014, Poznan 2014, pp. 91-107. Adam Mickiewicz University Press. ISBN 978-83-232-2756-4. ISSN 1233-6688 When defining term education we tend to narrow its meaning to something that takes place only in school. This point of view makes us unable to understand much of what is going on in contempo- rary education. On other hand, contemporary media and popular culture seem to play an impor- tant role in education and processes of defining individual and collective identities. Not only do electronic media pass on but also influence our life attitudes, lift bounda- ries between nations or social groups, and bridge difference between what happens in and out of school classroom. In 1960s electronic media were perceived as the third sphere of Nowadays they are the first sphere of culture, which means that they belong to direct or imme- diate culture where participants have opportunity to contact face to face. In other words, we our surrounded by world of media and they are part of our culture. The increasing audio- visualisation of present day changes society and provides broader perspectives on education. The separation between sender and receiver (teachers and students) seems to have become unimportant. Global knowledge offers same information worldwide, no matter where we are or where we live. Modern media offer entertainment but also are an area where people live, create and negotiate meaning. This can be observed in various surveys taken, for example, on groups of soap opera fans, music or computer-games enthusiasts and others who take part in contemporary pop culture. The internet offers unrestricted communication to different subcultures and communities who thanks to it have ability to express their opinion on a variety of issues like social events or texts that are a part of audio-visual culture. Communities nowadays originate in context of popular culture.