Abstract

This study was carried out in Shall and Yalwa village areas of Tafawa Balewa and Dass local government areas, respectively, in Bauchi state (Nigeria) with a strong view of determining the efficacy of media in education towards managing girl child issues in Nigeria. An intensive oral interview was employed in data collection from staff of Radio Nigeria Globe FM, as well as the students and staff of schools and the parents from both Shall and Yalwa villages. The study employed a survey design and utilized a documentary approach to obtain data. Descriptive statistics (means, frequency and percentages) and χ2were used in analysing the socio-economic characteristics of the stakeholders in girl child education. The results revealed that 91.2% of the responses hold the opinion that the strategies used by the Radio Nigeria GlobeFM to intervene in girl child education proffered unique and far-reaching benefits in educating the girl child to discover herself and associate with the right group of people, marry the right kind of men, make the right contributions and help men develop sustainable environment. The results also revealed that 61.8% of the responses hold the belief that Radio Nigeria GlobeFM programmes on the Nigerian girl child are much effective, educative and relevance. The study suggested that the adoption of educational technology strategies is a way forward to managing girl child education, which is a progressive approach in Nigeria, there by setting up booster stations and organise village rallies, discussion programmes with women as moderators to serve as role models for young girls, radio links programme to initiates talks with parents and other stakeholders, initiate kiddies programme fashioned after the likes of the world of children and finally strategies for career guidance.
 
 Keywords: Broadcast programme, educational technology, girl child, management, media.

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