Abstract
Currently over seventy percent of the work force is employed in white‐collar jobs. The implication ofwhite‐collar productivity for organizational growth and competitiveness is extremely significant. It is easy to measure the productivity for blue‐collar employees, as the inputs and outputs are well defined. However the process of measuring the productivity of the white‐collar employee is complicated. A model for measuring white‐collar productivity is presented. The organization should design its own productivity measures seeking active employee involvement. The measures developed should be used to design productivity improvement strategies for long term growth and competitiveness of the organization.
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