Measuring supply chain performance of tyre manufacturers in India: an empirical investigation

Abstract

Supply chain management is crucial for the successful business operations. Current businesses pose many challenges in terms of cost pressure, lesser profit margin and supply chain complexity in Indian set up. In such a situation, monitoring the performance of supply chain is necessary. Keeping this in mind, this paper tries to measure the performance of five tyre manufacturers in India based on the published financial statements. The empirical data is gathered for five Indian tyre manufacturing companies for the last four years. The financial data of these five companies are taken from the public domain of financial database, Capitaline Databases. The finding of this study demonstrated that there are two groups of tyre manufacturers. One group contains similar supply chain management practices. The other might have different practices leading to difference in supply chain performance. This study provides valuable insights not only for tyre manufacturers to improve their supply chain performance, but also for research scholars who want to conduct their further research in the same domain.