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Abstract
A mother begins to care about her baby once she learns about her pregnancy. She becomes even more concerned about her baby after delivery, and, therefore, starts to scrutinize everything that is of interest to the baby, including the selection of adequate clothing that is not harmful to sensitive skin. Given the importance of providing comfortable and healthy clothing to our children, it was necessary to focus on the type of fabrics from which children’s dresses are made. Also there has been a need to understand the best characteristics and specifications of fabrics, as sustainable fibers that are made from cotton are commonly preferred over synthetic fibers which are considered unsuitable for children due to the sensitivity of their skin. With the beginning of the 21st century, fast fashion has become a source of growth, and production of clothing doubled dramatically. Estimates indicate that consumers are turning to cheaper clothes which are usually discarded after a short time, while ignoring sustainable fabrics and quality of clothing, thus harming the children’s skin. Based on this fact, this research seeks to examine Saudi mothers’ awareness of sustainable fabrics, their interest in purchasing eco-friendly children’s clothing as well as their purchasing preferences of children clothing. This paper also seeks to raise awareness among mothers on the importance of choosing sustainable fabrics for children’s clothing, guide mothers to opt for quality of fabrics over designs, encourage designers to create designs for children’s clothing using eco-friendly fabrics, and encourage merchants to use and market eco-friendly fabrics in order to reduce the environmental pollution, in line with the Saudi Vision 2030.
Highlights
Every mother would be concerned about what her child wears on his body, especially as numerous scientific researches have proven that fabrics are loaded with chemicals and dyes that can cause more dangerous harms to the skin
In terms of mothers’ awareness of the concept of textile sustainability, 20.7 of mothers said they are familiar with concept of textile sustainability and buy eco-friendly clothing for their children; 28% said they often buy eco-friendly clothing; 26% said they sometime buy sustainable clothing; 10% rarely buy it and 15.3% said they never sought to buy eco-friendly clothing (Figure 6)
For, according to the results, a majority of Saudi mothers were familiar with some concepts of textile sustainability and do buy eco-friendly clothing for their children
Summary
Every mother would be concerned about what her child wears on his body, especially as numerous scientific researches have proven that fabrics are loaded with chemicals and dyes that can cause more dangerous harms to the skin. Most of the children’s clothes are made of non-organic cotton. According to the Organic Trade Association, the pesticide Aldicarb is very poisonous to human body; still it is commonly used on cotton fields in 25 countries of the world (Sckoon, 2020). Even though pesticides are removed from the fabrics during the processing, it is harmful to the workers and the environment. In his study (Abbas, 2001) has found out that some synthetic fabrics, which are used in children’s clothing, can affect the child’s sensitive skin, causing discomfort when touching the skin
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