Abstract
The purpose of this paper is to identify how the integration of the human rights approaches in the projects management influences measuring performance of nonprofit organizations. This paper presents a case study of a network of nonprofit organizations operating throughout Morocco. Based on a qualitative approach, this study was conducted among 11 organizations, by using semi-structured interviews, questionnaires and focus groups. The results showed that the integration of the human rights approaches in the development of a new process of project management has a positive effect on the behavior of users, including managers and elected officials and also showed how the project results meet the goals and mission of nonprofit organizations. However, the study has also revealed the flipside of the medal expressed by the diversion of indicators, the complexity of projects evaluation using qualitative indicators and the perverse effects of measurement performance of nonprofit organizations. The results of this paper may serve as a roadmap for improved tools for evaluating projects based on the values of the organization and may guide the measurement performance of nonprofit organizations but must be conditioned by the specific context and priorities of stakeholder. The paper shows that measuring performance of nonprofit organizations comes back at first to evaluating the degree of integration of its values in their management system and the exercise of its vocation.
Highlights
Nonprofit organizations or the third sector have experienced unprecedented growth in recent years
The study was conducted among 11 nonprofit organizations with the participation of the Executive Board of the network, elected persons of the network and donor representatives
The problem is not there to evaluate the profitability of financial assets or productivity of a production line but to measure the social value of the work done by nonprofit organizations
Summary
Nonprofit organizations or the third sector have experienced unprecedented growth in recent years. We have witnessed a proliferation of projects and development of programs to support the efforts of civil society in the different fields of actions for social development. The growth of the third sector has changed the context of action of nonprofit organizations and has set new conditions and constraints for policy makers in these organizations. Donors have become increasingly demanding in terms of accountability as well as members of nonprofit organizations. These must provide accurate and relevant information on the finances of the organization and on realization of their mission
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