Abstract

Shopping malls are important landmarks of modern and sustainable cities as they are substantial business and investment by themselves, and as they also facilitate the social activities of communities. Entrances to shopping malls provide a first impression to customers, thus affecting the business performance of the malls. This paper presents a method to assess the entrances of modern shopping malls by applying traditionally qualitative Feng shui practices quantitatively with an innovative mathematical model. The assessment is based on the manipulation of the yin-and-yang concept applied to the layout of Ming tang (bright court) as the focus of consideration. By applying this novel approach to three shopping malls in Guangzhou, China as a pilot study to match their commercial performance, our hypothesis appears workable. The ideology of balancing yin and yang may be practically meaningful to urban planning and the successful measurement of such balance could shed light on future studies.

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