Abstract

There is a widespread consensus in the literature as to the interrelations between materialism, life satisfaction and addictive buying. The field of study, however, requires models that throw light on the channels of influence existing among these variables. The main objective of the present study was therefore to examine the mediational role of life satisfaction on the relationship between materialism dimensions and addictive buying. The results obtained from a structural equation analysis using a sample of 469 women partially confirm the suitability of the mediating variable model proposed. Specifically, life satisfaction channels the influence of the facets of success and happiness in addictive buying while the acquisition importance dimension has a direct effect on addictive buying. Finally, results are discussed and potential avenues for further research are suggested.

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