Mass Communication and Journalism

Abstract

Copyright: © 2012 El Tarabishi M. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. The changing media landscape was the result of the transformation of media technology led to the so called” media morphosis”. Media morphosis is the normal transformation of communication media from the traditional media, such as the print media and electronic media to the nontraditional media, such as the computer, the direct to home satellite, cable TV, WWW web, and the social media, which sometimes identified with Web 2.0 such as wikis, podcasts, blogs, and the Internet forums or discussion boards. The social media do not actually arise spontaneously and independently, but they have emerged gradually from the metamorphosis of older media. The new electronic communication media will offer possibilities for greater change in society.