Abstract

Mary Margaret McBride, under the pseudonym Martha Deane, sparked controversy when she began her broadcasting career on WOR (New Jersey) in 1934. Yet her interviews kept listeners coming back for more, and only two years later, her compelling on‐air presence earned her a medal from the Women's National Exposition of the Arts and Industries for the year's “greatest contribution to radio.” The author explores McBride's interviewing technique—developed through her years of experience as a newspaper reporter—and her ability to win over listeners.

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