Mary Garber's Coverage of Black Sports in the US Segregated South, 1944–1964

Abstract

This paper addresses the gap in literature that ignores sport as practiced, managed or communicated by women by focusing on sportswriter Mary Garber, and the meanings engendered through her coverage of black high school and collegiate athletics in the Twin City Sentinel of Winston-Salem, North Carolina, during the mid-1940s through early 1960s. She received numerous prestigious awards during a career that spanned seven decades, but limited historical treatises examine this influential figure. Few scholars have attempted to understand the history of women in this male-dominated field or the sociocultural forces and obstacles that contextualise and hinder their contributions. It is a sad irony that Garber was atypical for her time, and remains so in the contemporary climate. Therefore, one major objective of this paper is to create a discourse through Garber's body of work that will help to eradicate the gender inequalities of women in sport media. In contrast with representations of women and racial minorities in mainstream sport media, this paper demonstrates that Garber addressed pertinent social concerns and supplemented dominant ideological content with more inclusive depictions of the population she covered by resisting white, masculine, heteronormative assumptions about which sports and athletes merit attention.1