Abstract

As technology continues to develop and innovate, the movie manufacturing industry is also evolving. Through the use of digital technology, film production has become more efficient, precise and realistic. Movie production, because of technological innovations should develop a new vitality. This thesis will explore how technological innovation has helped movie manufacturing and the application of digital technology in Marvel movies. Firstly, this paper will introduce the concept and development history of special effects in film and television, including traditional special effects techniques in film and television and special effects techniques in the digital era. Then, this paper will focus on the application of digital technology in Marvel movies, including the application of technology in artificial intelligence, special effects technology and marketing and promotion. Finally, this paper will summarize the impact of technological innovation on film manufacturing and look forward to future trends.

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