Abstract
For perhaps most MIS managers, actually completing a systems development project is not nearly as challenging as the task of obtaining senior management's support for the system. This column tells how MIS managers can provide the proper incentive for senior managers to support their systems projects by marketing information systems as necessary products for profit.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
