Abstract

The theorization of postmodernism as the cultural logic of late capitalism has generated a number of debates among Latinos in the US and among Latin American critics in particular. This article examines a number of writings published between 1989 and 1994 by Latin American critics focusing on the viability of seeing Latin America as postmodern. We argue that in the rush to accept First World theoretical frameworks, there has been much confusion and a collapsing of economic, political and cultural categories. Conflating market growth and shifts with social change and the availability of a plurality of consumer goods with the distribution of goods and services, some critics have been quick to label cultural production in Latin America as ‘postmodern’. What is needed is a delimitation of the categories used, an examination of the cultural debate in relation to other debates on development, social movements, democratization and alliance politics, as well as an examination of local intellectual debates within the global context of restructuring and transnational capital.

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