Abstract

The concept of knowledge management may not be as widely recognised as is perceived. The pressures of remaining competitive in the rapidly changing world of business at a time when too many organizational change efforts have not delivered their promised results, entails that any new initiative needs to be aligned to the strategic business of the organization. Although unconsciously producing and acting upon knowledge on a daily basis, knowledge management is still a relatively new concept for many organizations. One of the reasons is the nature of tacit knowledge, which is difficult to identify and is not seen as a revenue-earning product or commodity. This research aimed to find a way of successfully capturing and sharing organizational knowledge (especially tacit) and to create an awareness of the value of knowledge to employees in an organization. The implementation of a community of practice is proposed as the first step in the knowledge management process. The theories found in the literature were put to the test by applying them in a case study done in an organization within the corporate environment. Guidelines were offered on the planning and implementation stages. An evaluation was done by conducting semi-structured interviews and analysing the results.

Highlights

  • As organizations discover the value of knowledge they realize that their intellectual capital and knowledge resources should be strategically managed

  • Questions that arise and need to be answered include the following: z What is a community of practice (COP)? z How can it be cultivated in an organization within the corporate environment? z How successful is a COP in capturing and sharing organizational knowledge and creating an awareness of the value of knowledge to employees in an organization?

  • It is hoped that the lessons learnt in this way will assist in alleviating at least some of the uncertainty that organizations in the corporate environment experience where knowledge management is concerned and to serve as a model for the implementation of a COP

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Summary

Introduction

As organizations discover the value of knowledge they realize that their intellectual capital and knowledge resources should be strategically managed. Taking into account the importance of context, customization and the specific corporate environment, it was decided to do a case study where a community of practice (COP) would be implemented in an organization. It must, be noted that knowledge management does not consist of separate projects (of which a COP is but one) and should be integrated throughout an organization. Z How successful is a COP in capturing and sharing organizational knowledge (especially tacit) and creating an awareness of the value of knowledge to employees in an organization?.

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